...But for how long?
Is it a pop up shop? That's the question everyone asks.
It's little to do with the fact that virtually no one knew of the shops' arrival until it opened yesterday...
It has even less to do with that fact that Jean Touitou's usual minimalist approach means the interior works brilliantly with the previously existing shell.
More, it has to do with the fact that Redchurch Street has become Pop-Up Central over the past few years with amazing stores arriving....and then disappearing just as we grow to consider them a permanent fixture.
But no, thankfully for this season and for all the foreseeables, APC is here to stay.
